
Billionaire Boys Club (BBC) is a clothing and lifestyle brand founded by Pharrell Williams and Japanese fashion designer Nigo in 2005. The brand is known for its unique streetwear designs and playful graphics that have gained a dedicated following among fashion enthusiasts and hip-hop fans. Pharrell Williams, a renowned musician and producer, teamed up with Nigo, the founder of Japanese fashion label A Bathing Ape (BAPE), to create a brand that would blend Japanese and American streetwear influences. BBC's signature graphics include the brand's astronaut logo, which has become an iconic symbol in the fashion world. BBC's clothing is often characterized by bold, bright colors and unique patterns, such as camo prints and space-themed graphics. The brand's designs have been worn by many notable celebrities, including Jay-Z, Kanye West, and Rihanna, which helped to establish the brand's popularity among the hip-hop community. In addition to its clothing line, BBC also operates several flagship stores, including locations in New York City, Tokyo, and London. The brand has also collaborated with a number of other fashion and lifestyle brands, such as Adidas, Timberland, and Medicom Toy, to create limited edition products. BBC's success has made Pharrell Williams one of the wealthiest artists in the world, with a reported net worth of over $200 million. The brand's unique aesthetic and strong following have cemented its place in the streetwear and fashion worlds, and it continues to be a popular choice among fashion-conscious consumers around the world.