
China Town Market is a streetwear brand and art collective founded by designer Michael Cherman in 2016. The brand is based in New York City and draws inspiration from various elements of Chinese and Asian culture, including food, music, and fashion. What makes China Town Market stand out is its unique approach to design. Instead of relying on traditional marketing methods, the brand has built its reputation through collaborations with other artists and brands, pop-up shops, and events. This grassroots approach has helped China Town Market establish a strong following among fashion enthusiasts and streetwear fans alike. One of the brand's most notable collaborations was with Nike in 2019, which resulted in the release of a limited edition Air Force 1 sneaker featuring a colorful chenille Swoosh and Chinese characters on the heel. The shoe was a hit among sneakerheads and sold out within minutes of its release. China Town Market is also known for its playful and irreverent graphics, which often incorporate food motifs like pizza slices and fortune cookies. The brand's T-shirts, hoodies, and hats are popular among fashion-conscious youth and have been worn by celebrities like Travis Scott and Lil Uzi Vert. In addition to its fashion line, China Town Market is also involved in various art and community initiatives. The brand has hosted art exhibitions and pop-up shops in New York and Los Angeles, and has collaborated with organizations like the Chinatown Business Improvement District to promote local businesses and culture. Overall, China Town Market represents a new and exciting approach to fashion and art. By blending traditional Asian motifs with contemporary streetwear aesthetics, the brand has created a unique and influential voice in the fashion world.